LinkedIn Profile Analyzer

The ten signals, one by one

Below is the live inventory of what gets analyzed, rendered from the same file the engine imports. Each dimension also lists what it cannot see, because an analyzer that hides its blind spots is an astrologer with a dashboard.

Headline (12%)

Does the most visible line on the profile give anyone a reason to click?

• Length used of the 220 available characters (60+ scores best, under 25 is penalized)
• Multi-part structure using separators like | or commas
• The bare "Title at Company" pattern with nothing else (penalized, with a rewrite built from your own text)
• At least one concrete number
• Audience or outcome language such as "help" or "for"
• Filler-word density against our published buzzword list
• More than two emoji (small penalty)
• Stylized unicode pseudo-fonts (heavy penalty: they break search matching and screen readers)

Cannot see: How the headline performs in real feeds; Your industry norms.

About hook (10%)

Do the roughly 300 characters shown before "see more" earn the click?

• Generic openers from our published list ("I am a passionate...", penalized, with your strongest sentence suggested as a replacement)
• Opening with a number or a direct question (rewarded)
• At least one concrete marker in the first 300 characters
• Whether the reader is addressed ("you", "your")
• A first sentence longer than 200 characters (penalized)

Cannot see: Actual expand rates; LinkedIn does not publish them.

About depth (10%)

Is there a full, structured, evidence-backed story?

• Length bands: 800 to 2,000 characters scores best; under 400 reads as a placeholder; near the 2,600 limit suggests trimming
• Paragraph breaks (a wall of text over 600 characters is penalized)
• Three or more concrete markers such as numbers, percentages or amounts
• Heavy filler density (more than 3 buzzword hits) penalized

Cannot see: Whether the claims are true; we grade specificity, not truth.

Experience framing (12%)

Do roles read as owned outcomes or as pasted job descriptions?

• Description volume (400+ characters across roles scores the base)
• Share of lines starting with action verbs from our published list (30%+ rewarded)
• Duty-speak phrases like "responsible for" (penalized, each with a verb-first rewrite of your own line)
• Concrete outcome markers (numbers) across the section

Cannot see: Role seniority or gaps; we do not parse dates.

Keywords (12%)

Do the terms you want to be found for actually exist in your profile?

• You provide up to 5 target terms; without them this dimension scores a neutral 5 and says so
• Coverage per term, weighted by field: headline 40%, skills 25%, About 20%, experience 15%
• Terms missing from the headline specifically (flagged first)
• Stuffing: any term appearing more than 8 times across headline and About (penalized)

Cannot see: LinkedIn’s real ranking formula; field weights here are our editorial model of relative importance, not LinkedIn documentation.

Skills alignment (8%)

Does the skills list feed the filters recruiters actually use?

• Count bands: 0 scores zero, 15 to 50 scores best, over 50 suggests curation
• Overlap between your target terms and the skills list (rewarded, missing overlap penalized)

Cannot see: Endorsement counts or skill assessments.

Credibility signals (10%)

Is there evidence a stranger could check or weigh?

• Density of concrete markers across About and experience (5+ scores best)
• Presence of certifications, awards or publications text
• Presence of education
• Currency or percentage figures anywhere
• Visible recommendations, self-reported by you (we cannot see them from pasted text)

Cannot see: Endorsements, recommendation contents, follower counts.

Completeness (10%)

Are all the structural pieces of the profile in place?

• Headline, About, experience, education and 5+ skills present in the text
• Photo, banner, Featured section and 500+ connections, each self-reported via the checklist because pasted text cannot show them

Cannot see: Photo quality; we only know whether one exists, and only because you told us.

Call to action (6%)

Does the profile tell an interested reader what to do next?

• Call-to-action phrases from our published list in the About section
• A visible contact route such as an email address or booking link
• A filled Featured section (self-reported)
• "Open to" language in headline or About

Cannot see: The Open To Work setting itself; LinkedIn does not expose it in text.

Searchability (10%)

Is anything mechanically blocking search from finding you?

• Custom profile URL (self-reported)
• Location present (a heavily used recruiter filter)
• A clean name field: no emoji, titles or pseudo-fonts
• Headline containing at least one of your skills or target terms
• Stylized unicode anywhere in headline or About (penalized again here: it breaks matching)
• 5+ skills and body text reinforcing your terms

Cannot see: Your actual position in anyone’s search results.