The LinkedIn and job search glossary

60 terms defined the way this site does everything: what the thing actually is and does, minus the folklore. Each entry links its related terms and, where one exists, the free tool that works with it.

About Section

Your profile's free-text summary, up to 2,600 characters, where you tell the full story of who you are and what you offer.

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Action Verb

The strong, specific verb that opens a resume bullet and stakes a claim, like led, built, or negotiated.

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Alumni Search

The Alumni tab on any school's LinkedIn page, filtering graduates by location, employer, and field.

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Applicant Tracking System (ATS)

Software employers use to collect, parse, store, and search job applications; humans, not the software, make the reject decisions.

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Banner Image

The 1584 by 396 graphic across the top of your profile, with key content kept right of the photo overlap.

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Behavioral Interview

An interview built on questions about what you actually did in past situations, probing real events and results.

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Boolean Search

A way to combine keywords with AND, OR, NOT, quotes, and parentheses so a search returns exactly what you mean.

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Career Gap

A stretch without formal employment; common, survivable, and best handled with brief, honest framing rather than fudged dates.

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Carousel Post

A multi-page swipeable post, created on LinkedIn today by uploading a PDF as a document post.

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Cold Outreach

Contacting someone with no prior relationship, where research, brevity, and one small ask separate signal from spam.

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Company Page

An organization's official LinkedIn presence, run by admins and followed rather than connected with.

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Connection Request

The invitation that links two LinkedIn members as first-degree connections, optionally with a short personal note.

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Content Pillar

One of the few recurring themes you deliberately publish about, so strangers learn what to file you under.

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Counteroffer

Your current employer's offer to keep you after you resign, which fixes pay but rarely the reasons you looked.

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Cover Letter

A one-page letter connecting your specific evidence to a specific role, doing the arguing a resume cannot.

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Creator Mode

A retired LinkedIn profile setting for content creators; its follow and tool features are now part of every profile.

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Custom URL (Public Profile URL)

The personalized linkedin.com/in/ address you claim to replace the random string LinkedIn assigns to your public profile.

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Duty Statement

A resume bullet that lists a responsibility without any result, reading like the job description rather than a performance.

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Endorsement

A one-click vote a connection gives one of your listed skills, lighter-weight social proof than a written recommendation.

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Engagement Rate

Interactions on a post divided by how many times it was shown, used to compare content quality over time.

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Exit Interview

The conversation HR runs when you leave, gathering feedback for the company rather than changing anything for you.

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Featured Section

A pinned showcase near the top of your profile for posts, links, and documents you want every visitor to see.

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Hashtag

A clickable topic tag that categorizes a post and lets members follow the subject.

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Hiring Manager

The person the open role reports to, who owns the problem, the headcount, and usually the final decision.

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Hook

The opening line of a post, whose only job is earning the tap on see more before the fold.

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Impressions

The number of times your content was served on screen, counting repeat views by the same person.

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Informational Interview

A short conversation requested to learn about someone's work and field, explicitly not to ask for a job.

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InMail

LinkedIn's paid message type that reaches members outside your network without a connection request.

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Keyword Matching

Using the job description's own vocabulary, truthfully, so recruiter searches and skims both register the fit.

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Keyword Stuffing

Cramming repeated or hidden search terms into a resume or profile, a tactic that reads as spam and backfires with human reviewers.

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LinkedIn Headline

The line under your name that follows you across LinkedIn search, comments, and invites, and doubles as key search text.

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LinkedIn Premium

LinkedIn's paid subscription tiers, adding features like InMail, profile view insights, and LinkedIn Learning.

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Notice Period

The time between resigning and your last day, set by contract or custom, and a standard early recruiter question.

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Open to Work

A LinkedIn setting that tells recruiters only, or everyone, that you are open to new roles, with your preferred titles and locations.

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Outcome Bullet

A resume bullet built around what changed because of your work, with the result made concrete.

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Personal Brand

The professional reputation that precedes you, built from consistent evidence across your profile and what you publish.

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Personal Profile

An individual member's LinkedIn page, the human-owned counterpart to a company page and where most engagement happens.

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Posting Cadence

The rhythm you publish on; sustainable consistency beats bursts, and there is no universal magic frequency.

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Profile Photo

The headshot beside your name everywhere on LinkedIn, best kept recent, sharp, well-lit, and unmistakably human.

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Reach

The number of unique people who saw your content at least once, as opposed to total impressions.

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Recommendation

A written reference a connection publishes on your profile, with their name and face attached to the praise.

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Recruiter Lite

The entry-level version of LinkedIn's hiring product, with recruiting filters, pipelines, and InMail for small-scale hiring.

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Referral

An employee vouching for you as a candidate, which typically earns your application an earlier human look.

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Resignation Letter

The short written record of your resignation: intent, last day, thanks, and transition help, nothing else.

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Resume Objective

An older-style opening line stating the job you want, now mostly replaced by the summary except for career changers and first jobs.

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Resume Parsing

The software step that converts a resume file into structured fields like titles, employers, dates, and skills.

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Resume Summary

A short opening paragraph stating who you are, your scope, and your strongest proof, tuned to the target role.

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Sales Navigator

LinkedIn's paid prospecting product with advanced search filters, lead lists, alerts, and InMail.

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Screening

The first filtering stage of hiring, where recruiters and knockout questions reduce the applicant pool to interview candidates.

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Second-Degree Connection

Someone connected to one of your connections but not to you, shown with a 2nd badge on LinkedIn.

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See More Fold

The truncation point where LinkedIn hides the rest of a feed post behind a see more link.

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Shortlisting

Narrowing screened candidates to the small group who will actually interview, judged against the role's must-haves.

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Situational Interview

An interview using hypothetical scenarios to test how you would reason through problems you have not met yet.

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Skills Section

The structured list of up to 50 skills recruiters can filter and search by, each endorsable and attachable to roles.

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Social Selling Index (SSI)

LinkedIn's 0 to 100 score of how actively you build a brand, find people, engage with content, and grow relationships on the platform.

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Sourcing

Proactively finding and contacting candidates who never applied, mostly through search tools like LinkedIn Recruiter.

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STAR Method

A structure for behavioral answers: Situation, Task, Action, Result, keeping stories tight and landing on outcomes.

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Talent Acquisition

The employer function covering sourcing, recruiting, employer brand, and workforce planning, broader than filling today's vacancy.

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Thought Leadership

Influence earned by publishing genuinely useful, specific perspective over time; a label others give you, not a title you claim.

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Warm Introduction

Being introduced through a mutual contact whose vouching transfers trust a cold message never carries.

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